TikTok’s SoundOn: A New Music Distribution Service
TikTok, the popular short-form video platform, has launched SoundOn, a new music distribution service that allows musicians to upload their tracks directly to TikTok and distribute them to other major streaming platforms. This innovative service offers artists a unique opportunity to expand their reach and earn royalties from their music.
What is SoundOn?
SoundOn is a music distribution platform that simplifies the process of getting your music onto TikTok and other popular streaming services like Spotify, Apple Music, and Pandora. The platform aims to empower independent artists by providing them with a fair and transparent system for distributing and monetizing their work.
SoundOn’s Revenue Share Model
One of SoundOn’s key advantages is its generous royalty structure. In the first year, musicians receive 100 percent of their royalties. This increases to 90 percent in the second year. This contrasts sharply with other music distribution organizations, which typically charge distribution or transaction fees, reducing the artists’ earnings. Further, SoundOn provides musicians with 100 percent of the revenue when TikTok users use their music in videos.
Additional Benefits for SoundOn Users
SoundOn offers a comprehensive suite of features designed to help artists succeed. Users can choose to distribute their music to multiple platforms, access detailed audience analytics, and leverage marketing support from SoundOn and TikTok for promotion. Their TikTok accounts will be verified, increasing visibility and credibility. Importantly, as noted on SoundOn’s FAQ page, artists maintain complete ownership of their music and are not obligated to use TikTok exclusively.
TikTok’s Influence on the Music Industry
TikTok’s impact on the music industry is undeniable. Viral videos featuring catchy tunes frequently propel songs to popularity. SoundOn has the potential to amplify this impact even further, providing a direct route for artists to connect with a massive audience. The platform is currently available in the United States, United Kingdom, Brazil, and Indonesia.
TikTok’s Creator-First Approach
SoundOn reflects TikTok’s commitment to supporting its creators. As stated on the SoundOn website, “TikTok makers are the lifeblood of our platform, and they are the reason why sounds become hits.” The platform actively works to promote its artists’ music, recruiting creators to produce videos incorporating the musicians’ work. This offers a powerful mechanism for expanding an artist’s fan base and reaching new audiences.
For more information or to register, visit SoundOn’s website.
Read also: Zedd: Why He Called TikTok "Depressing" for Music
* generate randomized username
- COMMENT_FIRST
- #1 Lord_Nikon [12]
- #2 Void_Reaper [10]
- #3 Cereal_Killer [10]
- #4 Dark_Pulse [9]
- #5 Void_Strike [8]
- #6 Phantom_Phreak [7]
- #7 Data_Drifter [7]
- #8 Zero_Cool [7]
