Spotify Unveils Car Thing, a Smart Player for Cars

Spotify Car Thing: A Hands-Free Audio Experience

Spotify’s Car Thing is a dedicated in-car audio player designed to enhance the listening experience. Currently, it’s available in the United States through a limited, invitation-only release. To gain access, users must join a Spotify Premium waitlist.

The retail price is $79.99, but it is free for those accepted into the program. The device’s availability outside the United States remains unclear.

Designed for Seamless Listening

Spotify emphasizes that Car Thing isn’t meant to replace built-in car entertainment systems. Instead, it aims to provide a personalized and smooth listening experience, focusing on easy access to the Spotify catalog.

Spotify stated that, while they are not a hardware company, “Our focus remains on becoming the world’s number one audio platform – not on developing hardware – but we developed Car Thing because we recognized a need among our users. We believe that everyone should be able to enjoy superior listening experiences, regardless of the year or model of their vehicle.”

With Car Thing, Spotify aims to bring its extensive music and podcast library to a wider range of drivers and vehicles.

Features and Functionality

Car Thing offers versatile mounting options, including dashboard, air vent, and CD player placement. Connectivity is ensured through Bluetooth, AUX, and USB. The device features a touchscreen, a convenient navigation dial, voice control, and four customizable preset buttons for quick access to playlists, podcasts, and other preferred audio content.

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Spotify Mixes

Beyond Car Thing, Spotify recently launched Mixes—personalized playlists created using machine learning algorithms.