Spotify Expands Music + Talk Format Globally
Spotify’s Music + Talk format combines music with spoken-word commentary, creating a unique listening experience similar to a radio show or podcast. This format’s growing popularity is opening doors for creators worldwide.
Initial Launch and Expansion
Initially launched in October 2020 in the United States, United Kingdom, Canada, Ireland, Australia, and New Zealand, the Music + Talk format has recently expanded to 14 new European, Latin American, and Asian markets. These include Japan, India, the Philippines, Indonesia, France, Germany, Spain, Italy, the Netherlands, Sweden, Mexico, Brazil, Chile, Argentina, and Colombia.
Creating Music + Talk Shows
Creators interested in producing Music + Talk shows can utilize Anchor’s Music tool. This allows seamless integration of tracks from Spotify’s vast 70-million-strong music library. Listeners can like, save, and share individual tracks, just as they would on a standard playlist or Spotify radio station.
Licensing and Access
Due to licensing agreements, free Spotify users can listen to 30-second previews of Music + Talk shows. Premium subscribers have access to the full audio experience.
Spotify HiFi on the Horizon?
Recent Reddit leaks suggest Spotify is nearing the launch of its HiFi service. While an official launch date is yet to be announced, leaked video footage offers a glimpse into the onboarding process, hinting at an imminent release.
Read also: How to Build a Successful DJ Brand from Scratch?
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